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Learn today, change tomorrow

The Smith Family

This campaign uses little everyday things that our audience might take for granted, like a coloured pencil and a trip to the zoo, to express the deep sense of injustice faced by Australian children like Josh. At the same time, empowering our audience so that they too can intervene to help change the trajectory of this child’s life. Because it’s a small effort needed by Aussies that can make a big difference.